23 minutes with Peloton’s Robin Arzón

Robin Arzón was a lawyer with a top-notch New York City law firm when she realized she’d rather be running. The challenge was turning her passion for fitness into a career. Today, she is the vice president of fitness programming and head instructor for Peloton, the remote-training upstart whose fortunes have surged while its customers shelter in place.

Equally committed to the motivational art as the physiological science of fitness, Arzón affectionately cheers on the “hustlers” in her classes who make up her remotely sweating “family.” In a sprint of an interview last week, she talks about Peloton’s unplanned pivot to leading classes from the homes of its instructors, including Arzón; her methodical approach to transitioning her career; and importance of social media in building a corporate and personal brand… READ MORE @ Fortune