Lou Lentine, founder and CEO of Echelon, a leading manufacturer of connected fitness equipment, and Danny Dulkin, Vice President of Development at Arch Amenities Group, which creates bespoke wellness spaces, join Athletech News Founder and CEO Edward Hertzman in this exclusive “Fireside Chat” interview. 

Lentine and Dulkin explain how their companies work together to build the best possible gym environment as equipment supplier and designer, respectively, following industry trends and capitalizing on their strong relationship. Alongside Hertzman, the Echelon and Arch execs dive into concepts such as the rise of strength training, getting the most out of a gym space and what lies ahead for the fitness industry.  

Watch the full interview here for expert commentary on the following:

• What makes a successful fitness supplier and designer relationship in 2024
• How to give gym members what they want while maximizing real estate
• The future of fitness from multiple industry perspectives

Key Talking Points

(0:00 – 0:55) Introductions

(0:55 – 2:07 ) How fitness facility layouts have evolved

(2:07 – 3:55) Designing products to meet new layout demands

(3:55 – 6:10) Foundations for the Arch and Echelon partnership

(6:10 – 9:09) Addressing strength training’s popularity from a supplier and design side

(9:09 – 10:17) Importance of acoustics in gym design

(10:17 – 13:44) Space management both with gyms layout and equipment

(13:44 – 16:49) Connected rooms and increasing retention

(16:49 – 18:39) Incorporating wellness and recovery into modern gym floors

(18:39 – 20:40) Things to look forward to in the rest of 2024 

(20:40 – 23:04) Why gyms will never be dead

(23:04 – 24:07) Wrap Up

The post Fireside Chat: Echelon CEO Lou Lentine on the Art of Fitness Supply & Design appeared first on Athletech News.

Jarron Aizen, Founder and CEO of Hapana, a leading software provider for gyms and fitness businesses, joins Athletech News Founder and CEO Edward Hertzman in this exclusive “Fireside Chat” interview. 

Aizen offers analysis on different ways fitness brands can expand globally, even touching on his own experience after successfully bringing Hapana to North America. 

The pair also discuss new industry trends such as integrating recovery or mental health into fitness facilities, why it’s necessary for international brands to understand cultural differences in different communities, and why consistency is key across multiple locations. The sit-down is a must-watch for any organization looking to go international this year. 

Watch the full interview here for expert commentary on the following:

• The do’s and don’ts of international expansion for fitness brands
• How different brands can and should go global in different ways
• Future of the fitness industry from a tech supplier perspective

Key Talking Points:

(0:00 – 1:14 ) Introductions

(1:14 – 4:26) Trends in the industry for 2024

(4:26 – 10:38) Initial challenges and mistakes to avoid with global expansion

(10:38 – 14:17) Establishing consistency with brands scaling in different ways

(14:17 – 18:04) What brands going global immediately need to know

(18:04 – 20:36) Why brands need to communicate to certain regions in specific ways

(20:36 – 24:50) The expertise and flexibility that separate Hapana from the competition

(24:50 – 27:20) Why caution is still required when expanding

(27:20 – 28:55) Wrap up

The post Fireside Chat: Hapana’s Jarron Aizen on Global Expansion for Fitness Brands appeared first on Athletech News.