The team began franchising the concept a few years later, and today has 33 units open and operating with another 80+ in development. MADabolic is uniquely positioned for continued growth as strength training becomes more mainstream and as boutique fitness continues to grow and outpace growth in the rest of the fitness sector. MADabolic provides a best-in-class training program with an emphasis on smaller class sizes and one-on-one attention in a group class setting.

What sets MADabolic apart as a franchise investment opportunity is the strength, structure, and accountability behind everything the brand does. Strength is our training program, purposefully planned 52 weeks in advance. Structure is the strategic partnerships, operating systems, and marketing resources franchise owners gain access to – for those who like to ruthlessly follow a game plan, this may be the opportunity for you.

Accountability is the team behind the brand and their dedication to MADabolic Franchise Partners’ continued success throughout their tenure with the brand. MADabolic focuses on quality over quantity and introduces a sustainable approach to aging athletically to the fitness market, delivering results on and off the training floor.

What is your franchise’s unique selling proposition (USP)?

MADabolic stands out for its top-notch training program and the depth of ongoing resources & support provided. MADabolic will thrive as a seasoned concept while strength continues to become more mainstream in the industry. MADabolic also provides ongoing training and resources that are second to none. From sales and marketing resources to guidance with hiring the right team to strategic partnerships and beyond, MADabolic has the tools to support any stage in the entrepreneurial journey.

How many units do you currently have? How many new ones are opening per month and in which geographic areas are you most popular? 

33 in operation, 81 in development, about 14 of which should be opening this year. We have a strong presence across the Carolinas and Mid-Atlantic region and across Texas. Several studios are also in development in Florida and Colorado, and we’ve recently begun to see more interest from the West Coast.

What are the key revenue streams for franchisees? 

Memberships and drop-in class packages, workshops, and merchandise sales.

How is your brand positioned for future growth and expansion in the next 5-10 years? 

While MADabolic has seen strong growth in recent years, there are many additional markets where MADabolic’s target demographic is highly represented, making for many investment opportunities with strong potential in markets across the country.

What are the minimum capital requirements, initial investment costs and ongoing fees for franchisees? Are financing or other fundraising options available? 

Minimum net worth: $500k, liquid capital requirement: $200k. Initial Franchise Investment: $327,700 – $615,850, including $45,000 franchise fee on 10-year initial term. Target capitalization is $400k. [Details provided as per Item 7 within MADabolic Franchise Disclosure Document] Royalty Fee: 6%

What training and support do you provide to franchisees, including marketing, advertising, technology, equipment and real estate?

MADabolic offers extensive training and support through development and operation. During pre-opening, a member of our corporate team will operate as your single point of contact to break down the steps of opening your business, including introducing you to strategic partners at the right time.

Real estate selection is informed by psychographic heat maps that identify top neighborhoods where the core MADabolic consumer lives, works, and plays, and the brand’s preferred real estate partner to help put you in the right location under the right terms.

While onboarding, numerous trainings are available, including various technology trainings, sales and marketing trainings for owner-operators and general managers, and our multi-day in-house Training Camp to onboard training staff to the MADabolic methodology and how to provide world-class hospitality and one-on-one attention to detail in a 50-minute strength-driven training class.

After opening, a member of the MADabolic corporate team will schedule monthly calls through your first year in business to help troubleshoot and grow your business. Additionally, the brand offers ongoing education through an internal learning management system, quarterly system-wide calls, and its annual franchise conference.

Do you grant exclusive rights to a specific geographic area or are there any limitations on competition from other franchisees?

Your territory will include a minimum of 20,000 individuals between the ages of 20-50.

Can you provide any pertinent financial performance details that would assist potential franchisees?

Total Income: $349,000-$790,000, per Item 19 within MADabolic Franchise Disclosure Document. This range reflects studios operating under the same ownership for 3+ years. Income after COGS and Select Expenses: $131,000 – $299,000, per Item 19 within MADabolic Franchise Disclosure Document. This range reflects studios operating under the same ownership for 3+ years.

What are the key contact details for reaching out to your company and exploring potential collaboration?

Learn more at https://athletechnews.ownamad.com/.

Contact: Franchising@madabolic.com

The post Open a MADabolic Fitness Franchise: What You Need To Know appeared first on Athletech News.

The initial goal was to create a transformative, outdoor mobile fitness service that provides inspiring, convenient, affordable boutique exercise experiences to fitness consumers everywhere. An equally important objective was to create a financially realistic opportunity for Fitness Professionals to buy, build, and own their own fitness businesses with a clear path to generating real net worth for their families.

After investigating the fragmented, fly-by-night landscape of outdoor fitness, and interviewing dozens of entrepreneurial FitPros who lacked the capital required to open more expensive brick and mortar studios, Hetrick believed that he had found the industry’s next big growth opportunity.  The magic sauce? A low-cost, low-overhead startup opportunity for FitPros which — because of its low-cost structure — provides a high-end, boutique fitness experience to its members at a bargain price. 

Outfit is structured as a franchise, with operations in the Fort Lauderdale and Atlanta regions, and is targeting rapid expansion across the southern half of the United States. 

What is your franchise’s unique selling proposition (USP)?

OutFit offers the lowest startup and operating costs in the business and extraordinary speed to market. Franchisees can be up and running in just 90 days for under $100k.

Our customized training vans come fully equipped to provide high-quality functional training experiences to serve large group fitness classes, customized group programs, and personal training clients. OutFit classes offer a wide variety of expertly designed workout options, all connected by a cutting-edge technology platform and convenient consumer app that provides the geo-location, scheduling, and billing to support our franchise partners.

The OutFit technology infrastructure elegantly connects the consumer to a mobile network of vans and coaches with services priced as a tiered, monthly subscription membership. Our subscription model enables the operator to build a stable, predictable revenue stream, with a variety of service offerings designed to meet the individual preferences, goals, and budget of each member.

OutFit delivers high-quality HIIT workouts, with group programs built centrally and pushed to the vans for easy execution by the coaches. Our inspiring group workouts leverage beautiful outdoor spaces under the sunshine and blue skies, creating a member experience like none other.

Our company is built on a legacy of service.  We are proud to provide free family memberships to active-duty municipal 1st Responders in the cities we serve.  It is OutFit’s way of giving back and thanking those who go in harm’s way to keep our communities safe.

How many units do you currently have? How many new ones are opening per month and in which geographic areas are you most popular?

We currently operate 3 corporately owned units serving half a dozen locations throughout the greater Fort Lauderdale market. The purpose of the corporate units was to validate the business model, to learn, and to optimize the systems and processes to enable OutFit to scale its turnkey solution via franchise partners. 

OutFit began selling franchises in mid-2023 and recently helped open the first location of a multi-unit franchise in Atlanta, Georgia. The company seeks to open another 10 locations this year across the southern half of the country — specifically targeting Florida, the Carolinas, Georgia, Tennessee, Texas, and Arizona. OutFit is also currently fielding inbound interest from California, Maryland, and Ohio as well.

What are the key revenue streams for franchisees?

There are 4 primary streams of revenue for our franchisees. Group subscriptions: The “bread and butter” of OutFit’s operation is a recurring monthly subscription to participate in large group workouts delivered by our vans. We offer a variety of subscription options including 1x per week and 2x per week, however, our most popular subscription provides unlimited access to classes for just $99 per month and unlimited family access for just $129 per month (up to 5 family members). 

Personal Training: OutFit offers personal training packages based upon session frequency: 1x per week; 2x per week; and 3x per week.  These PT services are unique in that they include a “plus one” guest who may attend your PT sessions with you free of charge.  Personal Training members also benefit from free unlimited access to our group workouts as well. 

Corporate Wellness: Another great source of revenue is companies that value fitness as an amenity for their teams and their culture. As businesses seek to entice employees to return to the office, benefits like free fitness classes carry significant value. There is also a growing recognition by insurers that healthy workforces reduce the expense of claims, and companies with healthy employees are being rewarded with reduced premiums. The high capacity of OutFit’s mobile vans enables a single van to service even the largest of corporate clients—providing an excellent source of ancillary revenue to the franchise operator.

Custom Programs: From school athletics, golf facilities, and club sports teams to community events and philanthropic activations – OutFit operators can deliver workouts to literally every imaginable customer on every occasion at any location. From birthdays to bachelorette weekends to pop-ups in the Hamptons, the possibilities are endless – each opportunity contributing additional income to grow the bottom line.

How is your brand positioned for future growth and expansion in the next 5-10 years?

Having established OutFit as the gold standard of outdoor fitness, we are now selling franchise rights and focusing on the southern half of the country as our initial target. Our goal is to establish a foothold across the warmer states first and then to gradually expand northward as our brand matures.

Finding great franchise partners is the key to success. We believe that OutFit offers an excellent business opportunity to any aspiring entrepreneur but we feel that the fit is especially good for Fitness Professionals, Veterans, Retired Professional Athletes, and for couples looking to launch a family business together in the realm of health & fitness. Because of our low startup costs and low monthly operating expenses, we believe that OutFit has unlimited potential to scale across the United States and beyond.

What are the minimum capital requirements, initial investment costs and ongoing fees for franchisees? Are financing or other fundraising options available? 

Initial Franchise Fee: $34,500

• Total investment range: $93,800 – $199,000 the components of which are detailed in our Item 7 disclosure. The low end of the range reflects a purchase with financing, while the high end reflects an all-cash buy-in.
• Recommended Net Worth: $200,000
• Royalty & Fees: 7% of revenues (or minimum royalty of $495 per month); Brand marketing 1%; Technology fee $295 per month
• Eligible Discounts: We offer a 25% discount off our Initial Franchise Fee for spouses of active duty military members, military veterans, and active or veteran 1^st Responders.

What training and support do you provide to franchisees, including marketing, advertising, technology, equipment and real estate? 

Our robust franchise training program is a comprehensive curriculum spanning Business Operations, Technology, Fitness Operations, and Marketing – all designed to set up our franchise partners for success. Through a combination of virtual and live learning, we provide an experience that is comprehensive, flexible and effective.

Operational training starts immediately following the signing of the franchise agreement. During this pre-opening training phase, up to five team members will each have access to 15+ hours of online training and 25 hours of on-site training at a designated training unit.

Following the completion of online training (which is supported by virtual coaching and mentorship from the HQ team) the franchisee operating team attends a 3-day intensive on-site visit to headquarters. This enables franchisee team members to complete the required proficiency tests and internalize all of the elements needed to execute the OutFit business plan and deliver high-quality experiences to OutFit members in their territory.

The OutFit partner training program includes, but is not limited to the following:

• Business Operations
  • Strategic overview and supporting assets
  • Selecting training grounds and permitting
  • Financial metrics and reporting systems
  • Hiring qualified staff, incentives & performance management
  • Schedule building and daily operations
  • Sales training
  • Checklists and audit documents
• Technology
  • Tech stack familiarization
  • Member app management
  • Coach app management
  • Workout builder and Timer management
  • Analytics & reporting
• Fitness Operations
  • Best practices of a curated outdoor boutique experience
  • Arrange basic fitness certification; arrange TRX Qualification
  • OutFit Coach Certification
  • Closing leads on-site
  • Class performance measurement & analytics
• Marketing
  • Brand standards, marketing strategy, templates, and collateral
  • Social media channel establishment and management
  •  Presales/Pre-Opening playbook
  • Ongoing promotional strategies & tactics (ie. partnerships, events, on-the-ground popup activations, etc.)
    

Do you grant exclusive rights to a specific geographic area or are there any limitations on competition from other franchisees?

As an emerging franchisor, we have the luxury of being able to award generously proportioned exclusive territory rights to our early franchise partners. We collaborate with the franchise partner and our demographic analysis vendor to determine to optimal placement of territories. We then assign an exclusive territory that well-exceeds the population criteria for the anticipated number of units. This will enable OutFit franchisees to grow beyond their initially purchased rights without having to travel in order to expand.

We grant franchisees exclusive rights to their defined territory and support them to grow aggressively with the goal of operating multiple units within the defined area. At this early stage identifying high-quality franchise partners is critical, so OutFit is highly selective in the franchises we award.  Fewer and better is the best course. 

Can you provide any pertinent financial performance details that would assist potential franchisees?

At this early stage in our franchise development, we have not yet published an Item 19 Financial Disclosure Statement for the units within our system. Because of that, we are legally prohibited from sharing financial performance details regarding our corporate operations. However, we are happy to introduce well-qualified parties with prospective interest to our existing franchisees for a discussion of their business, their experience with OutFit, and their plans for success.

What are the key contact details for reaching out to your company and exploring potential collaboration?

Name: Jeff Mathews
Email: jeff.mathews@outfittraining.com
Telephone: 254-366-7375
Mobile/SMS: 254-366-7375
Corporate Address: 8958 W State Rd 84 #1070 Fort Lauderdale, Florida 33324
Corporate Website
Facebook
Instagram

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Today, each of our Franchise Partners embodies Morgan and Devan’s vision of empowering strong women and their families by enacting change in their lives through building inner and outer strength. By offering challenging Camps, outstanding nutritional supplements, and a deeply supportive community, we can accomplish what no other fitness franchise does: empowerment in all aspects of our Members’ lives.

What is your franchise’s unique selling proposition (USP)?

Burn Boot Camp offers a low-cost investment to access a booming industry and multiple revenue streams, including activewear, nutrition, and digital memberships. We have an open floor plan, diverse equipment, full Burn Boot Camp HQ support, and multi-unit ownership opportunities.

The Burn Boot Camp app, our personal training-in-a-group-setting method, unlimited 45-minute Camps, personalized nutrition guidance, complimentary Childwatch, and a unique Floating Floor to protect joints and prevent injury further set us apart as leaders in the fitness industry.

How many units do you currently have? How many new ones are opening per month and in which geographic areas are you most popular? 

We have nine years of franchising, 335+ operating locations, and have been awarded over 550 territories. 

What are the key revenue streams for franchisees? 

Our key revenue streams for franchisees include memberships, nutrition, activewear, and our Burn On Demand app.

How is your brand positioned for future growth and expansion in the next 5-10 years? 

Burn Boot Camp is positioned to be at 10,000 global units by 2033.

What are the minimum capital requirements, initial investment costs and ongoing fees for franchisees? Are financing or other fundraising options available?

The total estimated initial investment is $239,225 – $562,979. The initial franchise fee is $60,000. Ongoing royalties are 6% plus a 2% brand fund contribution for a total of 8%. We offer a 15% discount on the franchise fee to Veterans with at least 50% ownership in the business. 

What training and support do you provide to franchisees, including marketing, advertising, technology, equipment and real estate? 

With Burn Boot Camp’s strong support system, our franchisees feel they are part of a more extensive, well-established community. This system allows them to feel confident, leading to more successful locations. Our continuous goal is to champion our Franchise Partners with solutions and support.

Education and Training Support: Our entire Education team is focused on creating comprehensive training courses to help our gyms succeed. We have created education programs, including Burn Boot Camp University and Burn Sales Academy, that make our Franchise Partners experts in every aspect of running their gym.

Marketing and Advertising support: We have a dedicated Marketing team and great partners like Burn Media Co., who help us optimize everything from the music in your gym to social media advertising on a national scale. We provide resources, tools, and guidance to assist our gyms on both a local and national level. 

Technology: Burn Boot Camp’s technology platforms are hand-picked by industry experts to be everything you need to run a successful gym. Some examples include Mindbody Business & Franconnect.

Equipment/Real Estate: Burn Boot Camp’s operations support is second to none. We’ve got everything from our top-tier tech platforms to a dedicated field support team that has extensively researched locations and can provide a wealth of data.

Communication for Lead Generation: From the minute you sign your lease, we set up email automations through LoopSpark, our CRM platform, to drive leads into your location at each stage of your grand opening process and beyond. These email and SMS automations are constantly updated with the best copy and visual branding so that you can convert, retain, measure, and grow your Member base. 

Communication with Headquarters: Franchisees will have a Franchise Business Coach who will be a point of contact from day one. Your FBC will communicate with you directly and may visit your location to ensure the Grand Opening phase is going smoothly and efficiently and that Franchise Partners are effectively using all support given.

Do you grant exclusive rights to a specific geographic area or are there any limitations on competition from other franchisees?

Upon initially signing the franchise agreement, the Franchise Partner must locate a site for their business within the provided site selection area. Once a lease is secured, we grant you a protected territory determined by population density and/or mileage radius.  

Can you provide any pertinent financial performance details that would assist potential franchisees?

Item 19 of the FDD disclosure provides Burn’s financial performance representations. A candidate will receive this information in their diligence process. 

What are the key contact details for reaching out to your company and exploring potential collaboration?

Please reach out to our Social Media & PR Manager, Caitlin Rodermund. 

Email: caitlin.rodermund@burnbootcamp.com

The post Open a Burn Boot Camp Fitness Franchise: What You Need To Know appeared first on Athletech News.

Classes at YogaSix eliminate the intimidation factor that many people feel when trying yoga for the first time, offering a fresh perspective on one of the world’s oldest fitness practices. YogaSix teachers have been trained in the YogaSix methodology to provide a consistent but creative experience for each class type every time. They teach in a way that is easy for everyone to follow and understand. Holding a five-star rating with Yoga Alliance, YogaSix also offers two fully accredited Teacher Training programs: 200 Hours and 300 Hours.

What is your franchise’s unique selling proposition (USP)?

YogaSix is not only the largest franchised yoga brand, but it is also the only franchised yoga brand with the scale and platform that franchisees can leverage for their own success.

How many units do you currently have? How many new ones are opening per month and in which geographic areas are you most popular?

YogaSix has 200+ locations open globally. Because of the highly inclusive nature of yoga as a modality, YogaSix has many markets that have a concentration of studios, including cities and regional markets. 

What are the key revenue streams for franchisees? 

The YogaSix franchise opportunity offers a recurring revenue model where the main revenue stream is monthly membership dues. There is a revenue stream from retail sales from the boutique in each studio revenue as well as revenue from hosting Teacher Training programs.

How is your brand positioned for future growth and expansion in the next 5-10 years?

YogaSix is perfectly positioned to continue leveraging the growing consumer demand for inclusive, accessible yoga and its incredible health and wellness benefits, particularly as the awareness for focusing on improving our mental health and physical longevity has significantly heightened post-pandemic. As an Xponential brand, YogaSix has the platform, playbook and resources to effectively scale the brand globally.

What are the minimum capital requirements, initial investment costs and ongoing fees for franchisees? Are financing or other fundraising options available?

Minimum liquid capital required: $100,000 

Net Worth: $500,000

Initial Investment Range: $294,836 – $499,236

Royalty: 7%

Marketing Fund: 2%

Financing: Via approved third parties

What training and support do you provide to franchisees, including marketing, advertising, technology, equipment and real estate? 

We believe extensive and ongoing training and support is pivotal for success as a YogaSix Franchise Owner and YogaSix has the resources and network to ensure continued growth & support for franchise owners. From the minute a franchise agreement is signed, we guide every step of the way through the entire opening process, from site selection, lease negotiation, and construction, to recruiting your studio staff and activating your membership sales process and marketing your studio. We provide extensive ongoing training, weekly & monthly update webinars and one-on-one support as a studio matures.

Do you grant exclusive rights to a specific geographic area or are there any limitations on competition from other franchisees?

Using the best territory mapping software in the industry, we are able to curate a territory proposal for our franchisees to develop their studio or studios within their market.  The development area that a franchisee ultimately moves forward with is protected for multi-unit expansions while determining sites for each of the studios to scale. Once a studio has a site determined, an exclusive radius protection is established of a 2-mile radius or population density of 50,000 people (whichever is greater) around that studio. Another franchisee cannot open within a protected radius or development area of a franchisee. 

Can you provide any pertinent financial performance details that would assist potential franchisees?

Our business model is a recurring revenue-membership model with the addition of retail sales and opportunities for additional revenue, such as a teacher training program. The Corporate Team is also focused on finding ongoing opportunities to drive incremental revenue for studios including through strategic partnerships e.g. Optum, Gympass, American Specialty Health, Classpass and lululemon. 

During the due diligence of the Discovery Process, franchise candidates are able to validate with existing franchise owners about their experience, how their studios are doing, and how much are they making – in parallel with reviewing the franchise disclosure document.

What are the key contact details for reaching out to your company and exploring potential collaboration?

www.yogsix.com/franchise

The post Open a YogaSix Fitness Franchise: What You Need To Know appeared first on Athletech News.

BFT uses a science-based approach that leverages proprietary studio & wearable technology to drive individual member health goals with 8-week, progressive programming that trains a different energy system and different muscle types every day to diversify movement patterns. 

By combining cardio with resistance programs, members benefit from training a different energy system and different muscle types every day to diversify movement patterns that aim to reduce fat and create lean muscle.

Members get the very best, most effective workout by learning how to fully utilize the best-in-class equipment BFT offers, from barbells, squat racks, kettlebells, slamballs, plyometric boxes, and battle ropes, to resistance bands, Concept 2 SkiErg’s, RowErgs, and bikes.

What is your franchise’s unique selling proposition (USP)?

Centered around a strong community in a coach-led environment, BFT uses a science-based approach that leverages proprietary studio & wearable technology to drive individual member health goals with 8-week, progressive programming that trains a different energy system and different muscle types every day to diversify movement patterns.

With almost 300 studios open across eight countries, BFT has a global presence with proven success and is now delivering on the huge consumer demand for science-based strength training in North America as awareness for longevity and overall wellness is at an all-time high. As an Xponential brand, BFT has the platform, playbook, and scale that can allow franchise owners to build their own success as a BFT Franchise Owner.

How many units do you currently have? How many new ones are opening per month and in which geographic areas are you most popular? 

With 300+ locations across eight countries, BFT has a global presence and has seen strong growth in its North American launch with studios opening across a variety of markets including a number of cities in Texas, California, Arizona, Utah, Nevada, Nebraska, Tennesse, Colorado, Georgia, among others.  

What are the key revenue streams for franchisees? 

The BFT franchise opportunity offers a recurring revenue model where the main revenue stream is monthly membership dues. There is also a revenue stream from retail sales from the boutique in each studio revenue. 

How is your brand positioned for future growth and expansion in the next 5-10 years? 

BFT is perfectly positioned to continue leveraging the growing consumer demand for inclusive strength training that is science and technology driven in warm, welcoming environment and its incredible health benefits for increasing lean muscle and promoting longevity. As an Xponential brand, BFT has the platform, playbook and resources to effectively scale the brand globally.

What are the minimum capital requirements, initial investment costs and ongoing fees for franchisees? Are financing or other fundraising options available? 

Minimum liquid capital required: $100,000 

Net Worth: $500,000

Initial Investment Range: $294,836 – $499,236

Royalty: 7%

Marketing Fund: 2%

Financing: Via approved third parties

What training and support do you provide to franchisees, including marketing, advertising, technology, equipment and real estate? 

We believe extensive and ongoing training and support is pivotal for success as a BFT Franchise Owner and BFT has the resources and network to ensure continued growth & support for franchise owners. From the minute a franchise agreement is signed, we guide every step of the way through the entire opening process, from site selection, lease negotiation, and construction, to recruiting your studio staff, activating your membership sales process and marketing your studio.

We provide extensive ongoing training, weekly & monthly update webinars and one-on-one support as a studio matures.

Do you grant exclusive rights to a specific geographic area or are there any limitations on competition from other franchisees?

Using the best territory mapping software in the industry, we are able to curate a territory proposal for our franchisees to develop their studio or studios within their market. 

The development area that a franchisee ultimately moves forward with is protected for multi-unit expansions while determining sites for each of the studios to scale. Once a studio has a site determined, an exclusive radius protection is established of a 2-mile radius or population density of 50,000 people (whichever is greater) around that studio. Another franchisee cannot open within a protected radius or development area of a franchisee. 

Can you provide any pertinent financial performance details that would assist potential franchisees?

Our business model is a recurring revenue-membership model with the addition of retail sales. The Corporate Team is also focused on finding ongoing opportunities to drive incremental revenue for studios including through strategic partnerships e.g. Optum, Gympass, American Specialty Health, Classpass and lululemon. 

During the due diligence of the Discovery Process, franchise candidates are able to validate with existing franchise owners about their experience, how their studios are doing, and how much are they making – in parallel with reviewing the franchise disclosure document.

What are the key contact details for reaching out to your company and exploring potential collaboration?

www.xponential.com/bft-ffs-atn

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