For the past 25 years, Freemotion has been a pioneer in the truest sense. It introduced cable-based strength training (1999), the Incline Trainer (2001), the REFLEX Treadmill (2010), and the first road-simulating indoor bike (2013) to the fitness industry. 

The cable-based strength machines, in particular – which made it possible to train in multiple planes – were revolutionary and effectively launched the concept and application of ‘functional training’. 

More recently, with the introduction of the 22 SERIES, Freemotion launched the first truly connected cardio training solution for health clubs.

Founded in Colorado Springs, the company relocated to the iFIT Health & Fitness headquarters in Logan, Utah, in 2009. 

What specialized solutions does your company offer to meet the needs of the fitness and wellness franchise industry?

The 22 SERIES – the first connected cardio training solution for health clubs.

GENESIS Dual Cable Cross – designed as an inclusive fitness machine, the Dual Cable Cross’ open design makes it wheelchair accessible and welcoming to users of all abilities. It is the only machine that meets the ASTM inclusive standards –  a set of international standards for inclusive fitness equipment.

The REFLEX Treadmill features the revolutionary, proprietary REFLEX Cushioning. It provides exercisers with a much gentler and more productive run experience, setting an entirely new standard for running machines. Due to its durability – and the comfort it offers members – it has become the preferred treadmill for franchised studios and clubs.

The Incline Trainer, with its -3% decline to +30% incline provides exercisers the ability to build muscle and burn calories faster – making it the perfect machine for clubs and studios wanting to offer their members a hugely efficient workout. 

Why should franchise owners choose your company over competing providers?

At Freemotion, we live innovation each and every day. Every treadmill, exercise bike, elliptical or strength conditioning machine we create transforms how users experience fitness. 

As part of the iFIT family – which includes the iFIT digital content platform and at-home NordicTrack and ProForm brands – Freemotion also provides club and studio owners with a ready-made omnichannel solution.

Do you require an existing relationship with the parent franchise company to work with individual franchisees?

We are flexible enough to work with individual franchisees as well as establish partnerships with parent companies.

What size franchise business does your company specialize in serving? 

Freemotion partners with franchised businesses of all sizes. Due to the wide variety of market-leading solutions, we can provide comprehensive cardio, strength, and connected solutions for exercisers of all abilities – from beginners to elite athletes. Our solutions are also customizable to the franchise’s individual requirements and goals.

Can you share insights into the number and types of franchise brands your company has collaborated with?

Freemotion works with several franchise brands and businesses globally. The most notable of these is our deep-rooted partnership with Orangetheory Fitness.

What is the average total cost for your products and services?

We strive to create bespoke solutions and experiences for our partners to support their needs and goals so pricing will vary.

Where is your company’s headquarters located and do you have additional offices to serve clients effectively?

The Freemotion headquarters are located in Logan, Utah, USA. The HQ is supported by regional offices and sales/country representatives around the globe. To contact your closest office/representative use our dedicated website: https://freemotionfitness.com/contact/sales/

What are the key contact details for reaching out to your company and exploring potential collaboration?

www.freemotionfitness.com/contact/sales/

sales@freemotionfitness.com

+1-877-363-8449

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Mariana Tek is easy to use for both staff and members, and it has comprehensive features that keep working long after closing for the day. Delight customers with simple but effective booking and buying flows. Better understand the customer journey to act on key moments and drive acquisition, conversions, retention, and revenue. 

Take control of day-to-day operations. We provide an accessible platform where members can see schedules and pricing, and staff can get the info they need easily. Not only is Mariana Tek designed mobile-first and desktop-friendly, but it also works seamlessly with any existing site. Learn more about how Mariana Tek can optimize your studio at www.marianatek.com.

What is your brand’s unique selling proposition (USP)?

Mariana Tek was designed for multi-location studios that want to scale their operations and dig deep into their data. We make it easy to manage all your studios under one roof. Our platform enables franchisors to manage and scale their studios with easy-to-set controls:

Franchise Control Tools:

• Limit feature access for staff, like class creation and memberships, based on studio location or their role
• Set marketing campaigns through HQ to maintain your brand voice & boost sales
• Maintain brand integrity by restricting discounts that may devalue your studio
• Restrict client account balances or gift cards to specific locations to ensure franchisees receive the right compensation

Franchise Business Management:

• Access key business tools and robust reporting you need to effectively manage your franchise
• Ensure royalty fees are paid on time with the royalty fee management integration
• Quickly see your sales by location to gain insight into how all your locations are performing
• Manage purchase agreements to ensure consumer compliance with your terms and conditions

Why should franchise owners choose your company over competing providers?

Designed to support multi-location and enterprise boutique fitness studios, Mariana Tek makes it easy to manage all your studios under one roof.

Our software was designed by industry experts with scalability in mind.

• Real-time location updates: Get enterprise-level, robust updates for every studio location; know what’s going on in real-time without physically being there. Analyze key KPIs to make sure franchisees are successful
• Permissions and flexibility: From pricing to commerce to classes, tailor the specifics of your studio locations with ease. Set permissions at the studio level so you can manage who sees what.
• Automated marketing: Make it easy for franchisees to succeed by creating templated email & SMS campaigns to support their growth.
• Franchise-ready integrations: Leverage Mariana Tek’s ecosystem of technology partners for things like challenges, rewards programs, and royalty management

Do you require an existing relationship with the parent franchise company to work with individual franchisees?

While it’s not required, we do highly recommend that all locations of franchised brands move over to Mariana Tek. We are a consumer-first platform designed to allow consumers to transact across a brand with ease. Introducing one or more booking platforms introduces unnecessary complexities. 

For our Xplor Growth product, we do not require a franchisor relationship and in fact, have many individual locations of franchised brands using that platform.

What size franchise business does your company specialize in serving? 

Xplor serves brands of all sizes from PassionPreneur yoga studio owners to the industry’s most sophisticated operators like Bar Method and Sweat440

Can you share insights into the number and types of franchise brands your company has collaborated with?

Mariana Tek was created to disrupt the boutique fitness landscape. We have collaborated with sophisticated enterprise operators struggling within the confines of their legacy systems and architecture. Some of the franchise brands we work with: Bar Method, Basecamp Fitness, Neighborhood Barre, Tremble and Sweat440

What is the average total cost for your products and services?

Please reach out to us directly for pricing information.

Where is your company’s headquarters, and do you have additional offices to serve clients?

We are headquartered in Atlanta, Georgia, with additional offices in both North America and abroad. Our global team spans five continents with associates ready and able to serve all of our clients’ needs.

What are the key contact details for reaching out to your company and exploring potential collaboration?

For franchise, enterprise or sales, please reach out to Shannon Tracey at Shannon.tracey@xplortechnologies.com.

For Marketing, please reach out to Julie Sippy at Julie.sippy@xplortechnologies.com

The post Xplor Mariana Tek: Featured Fitness Franchise Supplier appeared first on Athletech News.

Reward your community in the gym, outdoors, or at home, with connected fitness experiences powered by effort, accurate heart rate tracking, and real-time feedback. 

Myzone is used by 2.5 million people, in over 9000 facilities in 84 countries. Promoting physical activity based on personal effort unlocks a healthier, happier world. Join us,  united by movement, measured in MEPs. 

What specialized solutions does your company offer to meet the needs of the fitness  and wellness franchise industry? 

Myzone delivers a connected fitness experience powered by personal effort, accurate heart rate tracking and real-time feedback through the use of heart rate monitors, the Myzone app and our bespoke software and hardware solutions. 

Why should franchise owners choose your company over competing providers? 

Myzone uses simple science to grow and maintain a thriving community. When you integrate Myzone into your business, you will drive an inclusive culture of accountability, connection, healthy habits, positive intent and enjoyment 

Do you require an existing relationship with the parent franchise company to work with individual franchisees? 

No, we welcome individual franchises to join us in making movement a movement.

What size franchise business does your company specialize in serving?  

We are a great solution for businesses of all sizes, helping to grow communities or ensure that established networks thrive and achieve progress together.

Can you share insights into the number and types of franchise brands your company has collaborated with?

Myzone has partnered with 1,000s of franchise locations around the world, representing  HIIT, cycling, general fitness, and many other concepts in physical activity.  

What is the average total cost for your products and services?

Set-up cost, which would enable heart rate display in your gym, is under $1,000 and our standard software license is $150 per month. There are multiple models of proprietary and patented heart rate monitors that are available wholesale for clubs to resell to members.  

Where is your company’s headquarters, and do you have additional offices to serve clients? 

Our corporate headquarters is in the U.K. and we have satellite offices in Spain, Germany, Singapore, Australia and the U.S. Our U.S. headquarters is in Chicago, from where we offer onboarding and support.  

What are the key contact details for reaching out to your company and exploring potential collaboration? 

For more information, please contact us at Sales@myzone.org and an account representative will be in contact with you.

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In 1981, Dick and Pete created the Concept2 Indoor Rower, which swiftly became the best-selling rowing machine in the world. Now several models later, it’s used every day by Olympic athletes, cardiac rehab patients, individuals at home and every caliber of rower in-between. 

Since those early days we’ve grown to over 100 employees, and our product line includes high-performance oars, the RowErg, SkiErg and BikeErg. Though we’re much larger now, we remain dedicated to our philosophy of providing the most innovative products and programs to our customers. By selling factory direct from our manufacturing facility in Morrisville, Vermont, Concept2 eliminates the middleman so we can provide our customers with the best value.  

Every machine and oar we produce comes from a background of over forty-five years of excellence. We strive to design, manufacture, sell and service unique products of the highest quality and value for the benefit of the Concept2 community—our customers, employees, suppliers and neighbors. 

What specialized solutions does your company offer to meet the needs of the fitness and wellness franchise industry? 

Concept2 equipment is affordable, engineered to work smoothly, be easily maintained, and will last a  lifetime.  

A feature that sets Concept2 apart from the competition is our Performance Monitor, which comes standard with every machine. The Performance Monitor provides real-time feedback on your effort, as well as cumulative performance data, at the end of every workout. The monitor calibrates so you can compare each stroke, each interval and each workout. This means, unlike most other pieces of fitness equipment, that you can compare yourself against any athlete on any Concept2 machine anywhere in the world. The PM5 monitor can be wirelessly connected to heart rate monitors, our free ErgData app and other compatible apps. It can also be integrated with the unique systems within your facility.  

All three Concept2 machines, the BikeErg®, SkiErg® and RowErg®, have small footprints and can be easily moved around your space. No direct access to power is needed. 

Lastly, our equipment is accessible to all; it works for kids, 100-year-olds, and everyone in between. Adaptive athletes, elite athletes, and people who have never considered themselves athletic before can use our machines. Whatever the goals or the experience, our machines are suitable for all athletes.

Why should franchise owners choose your company over competing providers? 

Experience. We’ve been making rowing machines since 1981. While others have come and gone, ours have become the best-selling indoor rowing machines in the world. When you choose Concept2, you and your franchisees are supported by a dedicated team. Now approaching our 50^th anniversary, Concept2 is built on the reputation of having an outstanding Customer Service team. Whether you need support through the ordering and logistical process, assistance integrating with the Concept2  community or technology, or maintaining your equipment, we have a team ready to help. 

Do you require an existing relationship with the parent franchise company to work with individual franchisees? 

While it’s not a requirement, having an existing relationship with the parent franchise company certainly helps us to establish a process and understand the needs of your business. Those with an existing relationship with us will have access to our dedicated commercial team. This team helps with the many logistical issues that arise as well as establishes a relationship with franchise owners so that any installation, equipment or warranty issue can be dealt with efficiently.

Our goal is to support our equipment fully and to alleviate any burden to the parent franchise company. 

What size franchise business does your company specialize in serving? 

Concept2 can accommodate franchises of all sizes. We currently work with franchise businesses that operate on a global scale and those that strictly operate in the United States. Regardless of size, our commercial team establishes a relationship and identifies how to best service any franchise that wants to implement Concept2 equipment. 

Can you share insights into the number and types of franchise brands your company has collaborated with?

Concept2 ergs serve as durable and dynamic cardio equipment that integrates effortlessly into many different training regimens. We’ve been fortunate to collaborate with a wide array of franchises through the years from boutique rowing studios like Row House, to boxing gyms like UFC Gym and, of course, various functional training gyms like F45 Training and MADabolic. 

What is the average total cost for your products and services?

Concept2 has always had a goal to make our product affordable for all, which means we have worked to keep our equipment right around $1000, plus shipping and any applicable sales tax. Circumstances that  might dictate changing our pricing are based on the supply chain, which is always hard to predict. Although we do not foresee circumstances in which we would change our pricing, we cannot predict the future.

Where is your company’s headquarters, and do you have additional offices to serve clients? 

The Concept2 headquarters are in Morrisville, Vermont. We also have offices in the United Kingdom, Germany, Netherlands, Switzerland, Austria and Australia, with a network of over 39 dealers around the world. This allows us to support our products in over 150 countries. 

What are the key contact details for reaching out to your company and exploring potential collaboration? 

Our team can be reached by emailing commercial@concept2.com, which goes directly to Tracy Desrocher and Megan Shea. Tracy has been with Concept2 for almost 25 years and, together with Megan and the team, has a wealth of experience collaborating with franchise partners.

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What began as a mission to make healthy living accessible to all has evolved into a thriving, global brand. Echelon empowers everyone to experience the feeling of elation and accomplishment after achieving their fitness goals. Members connect their Echelon smart bikes, strength machines, rowers, treadmills, or fitness mirrors to the Echelon Fit app for access to live and on-demand workout classes filmed at Echelon studios around the world and led by professional instructors. 

Through the app, members track performance and progress in real-time, compete on the interactive leaderboard and explore more than 2,000 off-equipment workouts, including yoga, meditation, boxing and core strength, to keep them motivated and inspired. People are looking for fitness at their fingertips and our commercial grade lines allow for the connected experience, wherever their life takes them. 

While our product portfolio continues to grow in the offer to consumers and commercial properties, our commitment to affordability and achievability remains central to our DNA. Echelon understands that many commercial fitness centers may not have the resources to offer in-person instruction to every exerciser every hour of operation. 

The Echelon line of commercial products with live and on-demand coaching and instruction is proving to be an excellent supplement for these commercial facilities. For more information about Echelon Fitness go to https://www.echeloncommercial.com/.

What specialized solutions does your company offer to meet the needs of the fitness and wellness franchise industry? 

We provide a full suite of virtual connected fitness solutions in every cardio category which are designed to attract, engage and retain members/guests through interactive, virtual coaching, exertainment and community participation which dramatically elevates the member/guest experience. Modalities include upright and recumbent cycles, stairmills, ellipticals, rowers, treadmills, fitness mirrors and new strength solutions.

Why should franchise owners choose your company over competing providers?

Echelon offers the most modalities among connected fitness providers. We also provide a full commercial warranty which is serviced by our nationwide network of third-party service providers. We shoot 40+ live classes per day which becomes part of our on=demand library; our on-demand content grows dramatically each week.

Do you require an existing relationship with the parent franchise company to work with individual franchisees? 

We do not require a relationship with the parent franchise company to work with franchisees.

What size franchise business does your company specialize in serving?

We work with every size facility from small boutique fitness studios to university recreation centers to full-size commercial fitness facilities.

Can you share insights into the number and types of franchise brands your company has collaborated with?

We currently work with commercial fitness franchise organizations that specialize in 3000 to 15000 square foot spaces. Echelon has been in business for only the last 5 years. From a franchise perspective, we are currently working with Anytime Fitness and Workout Anytime, to name a few.

What is the average total cost for your products and services?

Echelon’s commercial product offering ranges from $2,500 to $5,500 per product including commercial content subscription.

Where is your company’s headquarters, and do you have additional offices to serve clients effectively? 

Echelon’s Headquarters is in Chattanooga, Tennessee. We have remote regional directors who service our clients directly.

What are the key contact details for reaching out to your company and exploring potential collaboration? 

Contact John Sweeney, jsweeney@echelonfit.com, 561-310-8981 to explore potential collaborations.

The post Echelon: Featured Fitness Franchise Supplier appeared first on Athletech News.

Through an always-on feedback loop, we developed a market-defining platform that combines automated lead nurturing, a captivating member experience, multi-layered reporting, and advanced day-to-day operational controls. Hapana’s all-in-one platform helps grow your member community, expand your location footprint, and boost your top-line revenue.

What specialized solutions does your company offer to meet the needs of the fitness and wellness franchise industry?

Member management platform: Hapana’s member management platform provides a centralized hub to effortlessly handle member registrations, bookings, and operations. It keeps your team organized, saving valuable time and ensuring smooth day-to-day operations.

Automated Marketing Campaigns: Boost your club’s visibility and drive membership growth with automated marketing campaigns. Create personalized and tailored communications for specific groups of individuals or target segments within your membership base, manage multi-channel communication, and increase trial conversion rates, all with customizable workflows and automation systems.

Custom Branded App Experiences: Strengthen brand loyalty and recognition with a personalized branded app for your business. Deliver engaging mobile experiences, provide easy access to schedules and bookings, and foster a sense of community among members.

Multi-Site Reporting Analytics: Gain comprehensive insights into your business’ performance with multi-site reporting analytics and insights. Monitor key metrics, track trends, and make data-driven decisions to optimize your operations across multiple locations.

Why should franchise owners choose your company over competing providers?

Expertise in Leading Australian Fitness Franchises: Leveraging extensive experience and enduring partnerships, we have established ourselves as experts in collaborating with some of Australia’s foremost boutique fitness franchises. Our deep industry knowledge ensures tailored solutions for sustained success.

Superior Multisite Reporting Platform: Hapana takes pride in offering the industry’s premier multisite reporting platform. Recognized for its superiority, this platform provides Head Offices with unparalleled clarity, enabling effective oversight of all locations and operations for informed decision-making.

Global Reach: Facilitating global expansion, our system incorporates multiple payment gateways. This feature empowers fitness brands to effortlessly transcend borders, tapping into diverse markets and audiences worldwide.

Plays Well with Others: Seamlessly integrate your operations with our platform that harmonizes with over 40 systems. From security and wearable technology to marketing and equipment, our comprehensive integration ensures a cohesive and efficient ecosystem for your franchise.

Streamlined Revenue Sharing: Revolutionize your revenue model with our automated royalty collection system and explore additional opportunities for revenue sharing. This streamlined process not only saves time but also cultivates new revenue streams, fostering financial growth within the franchise.

Swift Franchise Expansion: Our proven methodology expedites the establishment of new franchise locations. From rapid onboarding processes to comprehensive training modules, we ensure a swift and efficient expansion strategy, allowing franchises to enter new markets quickly and successfully.

Do you require an existing relationship with the parent franchise company to work with individual franchisees?

In our collaborative approach, we recognize the importance of establishing strong relationships not only with individual franchisees but also with the parent company. While we can seamlessly work with franchisees at any level, we often find that building a direct relationship with the parent company enhances the overall efficiency and coherence of our services.

What size franchise business does your company specialize in serving? 

Hapana serves boutiques including Pilates, yoga, functional, martial arts, boxing and spin ranging from 2-3 locations to rapidly growing brands with 200+ locations. Hapana offers services in over 55 countries and specializes in franchises looking to expand within Asia Pacific and throughout the United States. 

Can you share insights into the number and types of franchise brands your company has collaborated with?

Some of our larger clients include:

• KX Pilates, which has franchises across 6 countries with over 100 studios
• BFT, a functional training franchise spanning 7 countries with over 200 clubs
• STRONG Pilates, which has over 130 sold franchises across 6 countries

What is the average total cost for your products and services?

Hapana prices range from $485 per site to $1,000 per site and are dependent on which products are required by your business. 

Where is your company’s headquarters, and do you have additional offices to serve clients?

Hapana is a globally distributed business and has dual Headquarters in both Australia and the US with additional presence in Europe, South America and Asia.

What are the key contact details for reaching out to your company and exploring potential collaboration?

US 

Dirk Bartlett – VP Business Growth for North America

dirk.bartlett@hapana.com

EU

Mikaela Hardwick –  General Manager (UK/EU)  

Mikaela.Hardwick@hapana.com

APAC 

Corey Loehr – CRO

corey.loehr@hapana.com 

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